Summer is a time when job interviews happen at a nonstop rate. New college graduates are looking to start their career, high school students are trying to land a job at their favorite restaurant or clothing store and seasoned professionals may want to apply for a promotion or consider a career change. Whatever the case may be, an interview will likely be the selling point for any scenario.
The key point behind any successful interview is a well-thought-out sales pitch. You are marketing the best product you know - yourself. As you enter the interview, it is vital that you capture your interviewer's attention and spark his or her interest right off the bat. Three easy steps to remember when presenting your pitch are: hook, core and close.
- HOOK: Grab the attention of your interviewer. Convey confidence in what you can offer. Example: "I make speaking in public easy for professionals."
- CORE: What do you do, how do you do it and why is what you do special? Tell a story or share an experience from a previous job, ensuring to provide supporting details. Example: "For the past 26 years, I have worked with hundreds of clients ranging from corporate executives to international leaders, coaching them to speak more confidently and effectively. I analyze their voices using acoustic software, videotape them presenting a formal talk or answering impromptu questions and develop an action plan to strengthen their weaknesses."
- CLOSE: What do you want your interview to remember a day or week from now? Present to them a call for action. Example: "Public speaking is a skill that can be mastered through strategic planning and practice. If there are employees within your company who could benefit from speaking more confidently, I would love to work with them."
While your pitch will be different than mine, the three components behind a successful one will never change. If you would like to send me yours to review, please feel free!
Don't forget that body language plays an even bigger role in how you are perceived.Pay attention to the following pointers so that you can excel in your interview:
- It's better to overdress than underdress for the interview. Men should always wear a tie and suit coat, while women should wear a blouse, dress or pant suit. Always come ready to meet the CEO of the company.
- During the interview, never take eye contact away from the interviewer. When he or she is speaking and when you are speaking, make sure your eye contact is steady and confident.
- Always lean forward in your chair and keep your hands open. This expresses openness and attentive listening.
- Jot down notes as the interviewer is talking. This shows you are engaged in the company and what the position offers.
- Offer a firm handshake when entering and leaving the interview. Remember to look the interviewer in the eye and thank him or her for their time and consideration.
Follow up with communication within 24 hours of your interview. It is vital that you send an email or note thanking them again for their time. Briefly state why you would be the best fit for the position and what you will be able to gain from the company.
If there are topics you would like to see discussed in my future letters, please let me know - I would love to hear them! Also, click the "+Follow" icon in the right corner of the screen to receive an email every time I post a new blog! I will be blogging every Friday this summer with tips and tricks on successful communication and speaking.